John Burns Real Estate Consulting periodically posts tips on how to plan and run build-to-rent communities. A new set of suggests focuses on how the design of BTR properties should differ from for-sale ones.

Start with amenities. They matter, the firm says, which makes sense because they have a direct impact on lifestyle. In the past, John Burns has suggested that a BTR project doesn’t need a long list of amenities. The three biggest wins in the eyes of renters are better parking, privacy, and a yard. Past that, consider add one or two only because otherwise you get into diminishing returns.

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