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"We believe in downtown," said Carlos Melo, a principal in the Melo Group. "For us, it is not only the units. It is to bring something more to our communities where people can start enjoying where they live. It is the people who are the soul of the neighborhood."
The property is located one block from the beachfront, has inherent property air rights allowing for future redevelopment options, and is within walking distance of several high-end hotels and multimillion-dollar condominiums.
A "special area plan" is a zoning process in Miami 21 that allows a developer that assembles over nine acres of land to apply for the right to build at much greater height and density than would otherwise be allowed.