Where Ground-Up Creative Industrial Originated

Robinson: “San Diego is now at a point in its recovery cycle where it is ready for new development.”

CARLSBAD, CA—In the midst of creative redevelopment for both office and industrial, San Diego is proving itself the birthplace of the new ground-up creative-industrial development trend, RAF Pacifica principal Adam Robinson tells GlobeSt.com. Robinson, whose company is one of the first ground-up developers of creative-industrial product in the US, is calling San Diego “the birthplace of ground-up creative industrial.” As we recently reported, the firm recently acquired 18.4 acres of land within the Carlsbad Raceway Business Park here, on which the firm plans to build two state-of-the-art distribution buildings totaling 272,430 square feet. We caught up with Robinson for an exclusive chat about this new development trend and where he sees it heading.

GlobeSt.com: As a whole, the industry has welcomed creative office with open arms, and now a “creative-industrial” trend is steadily gaining traction. What is driving this momentum?