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LONDON-Cinema operator Vue, the company formed following SBC International Cinemas’ acquisition of Warner Village Cinemas, has taken the lease on a new 11,000-sf headquarters at the 1.5-million-sf Chiswick Park development in West London. It is thought to have taken it for 10 years at a starting rent of around £30 ($50) per sf.

Vue’s move forms part of an extensive re-branding exercise. The largest multiplex operator in the UK, with about 16% of market share, Vue expects to take full occupation of its new offices at the end of July this year.

Henry Williams, development director at Chiswick Park developer Stanhope, commented: ‘This type of business [Vue] is very much aligned to the lifestyle offered at Chiswick Park and is an enormous endorsement of our brand, enjoy-work.’

Chiswick Park Unit Trust was represented by joint-agents FPD Savills and Jones Lang LaSalle, while Vue was unrepresented.

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