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PALM BEACH COUNTY, FL-There’s a new commercial real estate company on the horizon in South Florida with the formation of LEAD Commercial Realty LLC, a full-service firm.

The company is focusing on single- and multi-tenant commercial development and acquisitions, as well as full-service tenant representation, and stands for Leasing, Equity, Acquisitions and Development.

“We will focus on smaller commercial sites, anything from one to 10 acres,” says Jeff Mooallem, the locally based company’s president and managing member.

Mooallem previously held senior development positions with area developers Ram Development Co. and Rendina Cos. of Palm Beach Gardens. Most recently, Mooallem was affiliated with Developers Diversified Realty Corp. of Ohio. With that company, he was responsible for new retail developments in the southeastern US, including The Shops at Midtown Miami in Miami and The Shoppes at Jupiter Falls in Jupiter.

Before going into real estate, Mooallem, a member of the Florida and New York bar associations, was an attorney with Willkie Farr & Gallagher in New York and Greenberg Traurig in West Palm Beach.

“Forming LEAD is the culmination of a longtime goal for me,” Mooallem says. “We look forward to finding new opportunities to develop or acquire the sites that are often overlooked by larger companies. In addition, LEAD will be capable of providing a multitude of services–everything from site selection and construction management to legal representation and lease negotiations–to tenants looking to grow their businesses in our markets.”

The company’s first development is on two acres at Gatlin Boulevard and Fondura Road in growing Port St. Lucie. The site has attracted interest from national retailers.

“We’ve had some good interest from banks and fast-food restaurants and shops,” Mooallem says. The project, tentatively named Gatlin Corner, will house two single-tenant users, for a total of about 10,000 sf. Gatlin Corner is expected to break ground early next year.

“We are excited about our first project in St. Lucie County,” he says. “With the explosive growth in northern Palm Beach, Martin and St. Lucie counties, we expect opportunities like Gatlin Corner to continue to emerge. As they do, LEAD will be poised to take advantage on behalf of its clients and investors.”

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