Thought Leaders


For Those Who Manage to Make a Difference

IREM® is an international institute for property and asset managers, providing complete knowledge to take on real estate management’s most dynamic challenges. That means knowledge prepared for the day-to-day and the one-of-a-kind: from solving the latest tenant crisis to analyzing market conditions.

For over 85 years, our members have made us the world’s strongest voice for all things real estate management. Today, almost 20,000 leaders in commercial and residential management call this home for learning, certifications, and networking.

  • What IREM Is Watching in Today's Shifting Regulatory Environment

    LYNN POLLACK | June 30, 2022

    Potential shifts on 1031 exchanges, renewed interest in rent control and the recent Biden Administration executive action on housing have caught IREM's attention.

  • Why This Round of Inflation Will Require a "New Look"

    Lynn Pollack | April 27, 2022

    Property managers will have to contend with a swath of issues as they combat the current inflationary environment.

  • Blanton: Not, "Will They Return?" but, "How Will Offices Be Used?"

    Lynn Pollack | February 28, 2022

    The 2022 IREM president says the pandemic has pushed the sector to consider a new model.

  • How Property Managers Can Negotiate in a Transitioning Market

    Erik Sherman | November 09, 2021

    Tenants have more power, so smart negotiation is critical for property managers.

  • Lifting of the Eviction Moratorium — What's Next for Property Managers?

    Erik Sherman | September 30, 2021

    The ending of the eviction moratorium is opening up landlords and tenants to uncertainty. Here's how property managers can help navigate, and what they can expect.

  • SFRs: Bright Futures If You Ask the Right Questions

    Erik Sherman | August 17, 2021

    The property type requires a different set of considerations for a property manager, but there's upside to be had.

  • Property Managers Need A Voice In Reuse Projects

    Les Shaver | June 24, 2021

    While there are barriers to adaptive reuse projects, such as zoning restrictions, issues with building envelopes, governmental regulations and hazardous material abatement, Hancock thinks the positives outweigh the negatives with these products.

  • Evolving Best Practices In Vacation Rentals

    Les Shaver | April 27, 2021

    Before COVID, larger rental managers distinguished themselves through their mastery of technology and managing the various listing platforms.

  • Property Managers Evolve to Meet the New Reality

    Les Shaver | February 25, 2021

    Adaptation skills are part of a multifamily manager's DNA.

  • Pearl Brewery: A Retail Success Story in the Year of COVID-19

    John Salustri | October 16, 2020

    Management of this San Antonio mixed-use retail site rose to the challenge of the pandemic by partnering with its tenants.

  • IREM Takes Action to Stem A New Housing Crisis

    John Salustri | August 12, 2020

    A recent joint letter to Congress spells out further relief measures to shore up the beleaguered rental housing marketplace. The goal, says IREM's Dawn Carpenter, CPM, "is to keep people in their apartments."

  • Property Managers Help Tenants Get Back to Work

    John Salustri | June 09, 2020

    As the nation lifts shutdown restrictions, property managers are leveraging their partnerships with tenants to help ensure everyone's health and safety.

  • Property Managers Must Practice Reasoned Empathy in the Age of COVID-19

    John Salustri | April 07, 2020

    "We're all in the same boat," says IREM secretary and treasurer, Barry Blanton, CPM, so empathy is key. But compassion and self-protection in the midst of the pandemic are not mutually exclusive.

  • Where We've Been, Where We're Headed

    ALLISON LANDA | October 17, 2019

    IREM's Innovator-in-Residence explores short- and long-term prospects in automation and its effects on real estate technology.

  • A Complete Minefield

    Allison Landa | October 04, 2019

    How can property managers sift through modern technologies to find gold? In San Francisco, an IREM Global Summit panel tackles this question.

  • IREM's Innovator-in-Residence: 'Don't Fear Tech; Embrace It'

    John Salustri | September 19, 2019

    The Institute of Real Estate Management has hired an Innovator-in-Residence, James Scott. His mission: To help real estate managers make sense of the growing flood of PropTech advancements. This will also be his focus at the 2019 IREM Global Summit.

  • Hidden Traps, Hidden Benefits in CAM Reconciliations

    John Salustri | September 13, 2019

    Every property manager has to deal with operating costs and occupant reconciliations. How they deal with them can be a big differentiator in the ledger, says IREM member and instructor Colleen Nemeth.

  • IREM Session, Strategies Advance Women in Real Estate

    John Salustri | September 04, 2019

    Diversity is alive and well, as attendees at IREM's upcoming Global Summit will discover.

  • Employee Engagement Starts at the Top

    John Salustri | August 28, 2019

    So says Deborah R. Phillips, Ph.D., CPM, and that's the message she'll be spreading at the IREM 2019 Global Summit in San Francisco next month.

  • IREM: Be Alert to Active Shooters

    John Salustri | August 21, 2019

    Recent mass shootings in El Paso, TX and Dayton, OH remind us that random shootings are in the news daily. The worst strategy is to believe it can't happen at your property.

  • IREM on Watch for Legislative Action

    John Salustri | June 25, 2019

    Serving the property management profession means advocating for legislative change. IREM leadership discusses three critical areas it's monitoring for membership.

  • In Proptech, Infrastructure is Key

    John Salustri | May 23, 2019

    There's a great emphasis now on technology implemented to make buildings more efficient. But without a holistic infrastructure, success can be limited, says IREM president-elect Cheryl Gray, CPM.

  • IREM Grooms Next-Gen Thought Leaders

    John Salustri | April 26, 2019

    Fact: Technology and engagement lead to business sustainability. In the ongoing war for talent,the Institute of Real Estate Management continues to stock its arsenal for future success.

  • Retail's Evolution Demands New Management Strategies

    John Salustri | January 07, 2019

    So says Richard Muhlebach, who has just updated (with Alan A. Alexander) the book on shopping center management and leasing for IREM. Here's how the retail evolution will impact property managers and owners.

  • IREM Webinar Raises the Bar on Team Building

    John Salustri | December 05, 2018

    The Institute of Real Estate Management's Accelerator Webinar does a deep dive into the relationship between demanding clients and third-party managers.

  • For Property Managers, Preserving Value No Longer Enough

    Robyn A. Friedman | October 10, 2018

    According to this panel at the IREM Global Summit, the change in the industry has asset managers expecting more from property managers than just steadyand stable.

  • How to Achieve Diversity 2.0

    Robyn A. Friedman | October 05, 2018

    "Diversity is essential to all real estate organizations and is simply good business—and that includes not just racial and ethnic diversity, but diversity based on gender and sexual orientation as well."

  • Reinvention as a Tool for Success

    John Salustri | September 24, 2018

    The nature of work is changing, and that's not just a tech thing. One expert on the subject believes that those managers who don't recognize the changes taking place around them are traveling a road to irrelevance.

  • Web-Based Retail: The Asset Manager's Perspective

    John Salustri | September 14, 2018

    “When a shopper gets into the car, they need to think of our shopping center first.” That's a strategy worked best at Federal Realty by a close union of asset and property managers, says Federal's Bryan Furze.

  • Hospitality Meets Office: Building Community Builds Retention

    John Salustri | September 07, 2018

    It's all about customer experience in the office environment today. What's more, you needn't break the bank to provide it and keep your occupants happy. 

  • CRE's Problem: Aging Players; Solution: Diversity

    John Salustri | August 31, 2018

    The need for leadership development has never been more prevalent than it is today, and companies need to embrace diversity as a business imperative. That's the message of one timely session at IREM's upcoming Global Summit.

  • For IREM, Connections Beget Growth

    John Salustri | August 23, 2018

    It's been a year of expansion for the Institute of Real Estate Management, and Don Wilkerson has the evidence to prove it.

  • To Be a Successful Real Estate Manager, Start With Ethics

    John Salustri | June 06, 2018

    Despite what you may have read, most property managers embrace high standards of ethical behavior. It's not easy, but it is what makes a successful leader, as IREM's Joe Greenblatt points out.

  • How to Succeed in Management

    John Salustri | May 03, 2018

    How does a property management company succeed? IREM past president Joe Greenblatt, CPM, provides answers about the modern definition of leadership—which extend far beyond the realm of property management.

  • The (Potentially) Bumpy Path from Property to Asset Management

    John Salustri | April 02, 2018

    Transitioning from a property management career into asset management can be done. But it's not necessarily a smooth transition, according to IREM consultant Dustin Read.

  • Attracting the Next Gen of Property Managers

    Carrie Rossenfeld | November 09, 2017

    Making young people or those in other careers aware of the value and stability of property management—and providing the proper education to ready them—are key in drawing in future candidates, IREM's Blaire Hoffman tells

  • How “Real Estate Fracking” Is Leaving Its Mark

    Brian J. Rogal | October 23, 2017

    What can real estate learn from some well-known disruptors? An IREM Global Summit panel takes a look.

  • Navigating an Era of Unprecedented Change

    Brian J. Rogal | October 19, 2017

    Leaders gathered in Chicago last week to help real estate practitioners get a handle on all the changes shaking the industry.

  • Why You Should Learn More About Artificial Intelligence

    Carrie Rossenfeld | October 04, 2017

    By staying informed on this technology, property managers can bring ideal applications into their organization that will increase their own contributions as well as the revenue and efficiency of their organizations, Yardi's Matt Eggers tells

  • How Property Managers Can Best Utilize Disruptive Technologies

    Carrie Rossenfeld | September 27, 2017

    From IoT to artificial intelligence, property managers need to be tapped into the latest technologies in order to extract more value for owners and perform more efficiently, Megafincas' Pepe Guitierrez tells in this IREM Global Summit preview.

  • Achieving Successful Affordable-Housing Management

    Carrie Rossenfeld | September 19, 2017

    Being aware of the challenges, opportunities and pitfalls in affordable-housing property management is the key to profitability and success, NAR's Megan Booth tells in this IREM Global Summit preview.

  • Creating Property-Management Relationships Through Social Media

    Carrie Rossenfeld | September 14, 2017

    There's a right way and a wrong way for property managers to develop a relationship with tenants through social-media content. Eric Brey, PhD, discusses both and tells why this is important to commercial real estate in this IREM Global Summit preview.

  • What “Fracking” Means to Commercial Real Estate

    Carrie Rossenfeld | September 07, 2017

    The fracking, or sharing economy, conversation is powerful because it looks at how to unlock the value in all the underutilized or dark time in real estate, MIT's Steve Weikal tells in this IREM Global Summit preview.

  • What You Can Gain From an Income/Expense Analysis Program

    Carrie Rossenfeld | August 24, 2017

    IREM's Income/Expense Analysis program allows owners and property managers to have data at their fingertips that can serve as a benchmark against which to compare their own operating experience, Vera McPherson and Nick Harris tell

  • Asset-Management Challenges During Deep Energy Retrofits

    Carrie Rossenfeld | June 19, 2017

    From assembling funds to lack of expertise with all building-system upgrades to getting owner buy-in, the challenges are many. speaks with two experts from IREM on how to overcome them.

  • What Leadership Training Really Does for Companies

    Carrie Rossenfeld | April 12, 2017

    ATLANTA—In addition to helping Baby Boomers pass the torch to Millennials, leadership training creates independent thinkers who look beyond short-term goals toward more lasting outcomes, IREM's Debbie Phillips tells

  • Removing the Mystery From Asset Management

    Geoffery Metz | February 23, 2017

    NEW YORK CITY—Asset management could use demystifying. Its role in commercial real estate is vital, yet the practice is still met with confusion or uncertainty,…

  • What Makes a REME Winner a Winner?

    Carrie Rossenfeld | November 16, 2016

    SAN DIEGO—From class-A service to a focus on tenants and their wellness, REME winners strive for excellence. spoke EXCLUSIVELY with this year's winners to find out their secrets to success.

  • Staying Ahead in the Talent-Retention Game

    Carrie Rossenfeld | October 25, 2016

    SAN DIEGO—Remaining an employer of choice for CRE talent requires focusing on flexibility, a strong positive culture and the human touch in all areas of the organization, panelists say during the IREM Fall Conference Industry Leaders Luncheon here.

  • What's the Secret to a Successful Property Management Selection?

    Carrie Rossenfeld | October 11, 2016

    SAN DIEGO—Experience is just one of the most important factors when selecting a property manager, particularly experience that is asset-type and market specific, C&W's Mike Lanning tells in this EXCLUSIVE IREM Fall Conference preview.


Company Info


For over 85 years, IREM members have made us the world’s strongest voice for all things real estate management. Almost 20,000 leaders in commercial and residential management call this home for education, support and networking. Our CPM®, ARM®, ACoM and AMO® certifications are internationally recognized symbols of ethical leadership and a well-managed property. And our tools deliver decades of on-the-job know-how to help members get even better at what they do. Put simply – IREM and its members are here to elevate the profession. If you know real estate management, come get to know us.


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