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Adam Deermount Deermount: “The problem, as Amazon is now finding out, is that each of those stores is subject to a lease agreement, and that agreement likely puts restrictions on certain activities that may conflict with Amazon initiatives.”

NEWPORT BEACH, CA—Since its purchase of Whole Foods this past summer, Amazon is finding it quite a bit more difficult to innovate in this new environment largely governed by preexisting binding legal agreements than in the freewheeling world of online commerce, Landmark Capital Advisors managing director Adam Deermount tells GlobeSt.com. Deermount has an inside perspective on many aspects of CRE, so we spoke with him about some of the issues he has noted that the online giant is facing and how it is navigating the unfamiliar brick-and-mortar grocery space.

Carrie Rossenfeld

Carrie Rossenfeld is a reporter for the San Diego and Orange County markets on GlobeSt.com and a contributor to Real Estate Forum. She was a trade-magazine and newsletter editor in New York City before moving to Southern California to become a freelance writer and editor for magazines, books and websites. Rossenfeld has written extensively on topics including commercial real estate, running a medical practice, intellectual-property licensing and giftware. She has edited books about profiting from real estate and has ghostwritten a book about starting a home-based business.

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