IRVINE, CA—Auction.com has hired David Thompson, an expert in online sales and marketing, as its chief marketing officer. Thompson, who will be based in the firm’s Belmont, CA, office, will lead the firm’s branding, lead-generation, product-marketing and corporate-communications efforts.

Thompson brings to his new role more than 25 years of technology marketing experience at both consumer and business-to-business companies. Prior to joining Auction.com, he served as SVP of marketing at Ustream, a leading platform for live video streaming. He has also led marketing, product and business-development efforts at technology companies including Microsoft and Quarterdeck.

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