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CHICAGO—Sterling Baybegan buying up and renovating properties in the Fulton Market neighborhood about four years ago when the city decided to construct a Green Line El stop there, and has just unveiled Fulton West, its latest development project. Sterling Bay acquired the former MarchFirst Inc. site at 1332 W. Fulton in January 2014, along with a few other nearby office buildings, and its tremendous success in attracting Google and others to its mammoth 1KFulton project at 1000 W. Fulton has helped inspire the plan to transform the new site into a speculative office building with nine-stories and 290,000-square-feet.


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