NEW YORK CITY-Working to drum up support for the approval of Mayor Bloomberg’s plan to rezone Midtown East, a group of leaders in the city’s business, labor, and real estate communities has come together to launch an advocacy campaign called Midtown21C: Coalition for a Globally Competitive NYC, the group announced Thursday.

Comprised of the New York Building Congress, Building Trades Employers Association, Manhattan Chamber of Commerce, Hotel Trades Council, 32BJ Service Employees International Union and the Real Estate Board of New York, the group sent city officials a letter emphasizing the competitive disadvantage likely to befall the Big Apple if the rezoning measure isn’t approved.

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