Why the U-T's Move Downtown Makes Sense

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SAN DIEGO—The San Diego Union-Tribune‘s leaders wanted to reconfirm their commitment to San Diego and felt like Downtown represents the entire city better than any other submarket, Lincoln Property Co.‘s EVP Brig Black tells GlobeSt.com. As we recently reported, San Diego’s major daily newspaper is saying goodbye to Mission Valley and hello to Downtown, having signed a 15-year, 59,164-square-foot lease to move its offices to 600 B Street, a 24-story, class-A high-rise building owned by Lincoln Property Co. Bill Bacon, EVP of CBRE, which brokered the lease transaction, tells GlobeSt.com, “The San Diego Union Tribune’s move into Downtown San Diego is a great thing. The Union-Tribune will benefit from the increased visibility of its new Downtown headquarters location and gain access to a broad range of amenities. This is a game-changing relocation that will have positive impact on UT’s culture, along with positioning it for future success as a digital news publisher.”