Gary Horwitz Gary Horwitz is a managing director at JLL.

LOS ANGELES—The Westside creative office market has incredible demand and an ever-tightening supply, and, as a result, creative tenants are flocking to adjacent neighborhoods for more options and lower rents. Playa Vista, Culver City and El Segundo have all benefited from the overflow; El Segundo is starting to show demand among creative office tenants. According to some recent research from JLL, creative office product in El Segundo is outperforming traditional office and commanding an 18% rental rate premium and has a long roster of recent tenants to join the market, including JustFab, DaVita, Sanrio and L’Oreal. Since 2012, the market has seen a 63% hike in rental rates, and has 1.2 million square feet under development. It is a whirlwind of a market, so to find out more, we sat down with Gary Horwitz, a managing director at JLL, to find out more about the market and how it compares to its emerging neighbors.

GlobeSt.com: What is driving creative office demand in El Segundo?

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on GlobeSt.com and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.

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